Nespresso vs Keurig. They’re two of the biggest names in the single serve coffee game, and ultimately you may have to choose between them.
Which should you choose?
As of December 2015, Keurig owned 61% of the total United States single serve market, both machines and coffee pods, whereas Nespresso held only 4%.
But that ignores the Swiss company’s strong European performance, which still positions them as one of the industry’s leaders.
Before you decide which brand to back, let The Coffee Maven break them down.
Nespresso vs Keurig: What’s the Difference?
Nespresso and Keurig are both single-serve brewers, but they have plenty of differences.
|Pros for Nespresso||Pros for Keurig|
Nespresso brewers are primarily pod-based, single-serve espresso machines. The company has far fewer models split across 2 lines:
- OriginalLine: Brews espresso only
- VertuoLine: Brews espresso and coffee
Some of their machines come with a built-in frother for lattes, cappuccinos and other cafe beverages, but for those that don’t you can add on their hand-pump frother. It actually works surprisingly well and is included with most models.
If you prefer coffee and not espresso, you can still get an OriginalLine brewer. Just brew an Americano instead!
Keurig is the leader of the US single-serve market and has released over 60 different models in its decade-plus of dominance.
One such model — the Keurig K-Cafe — is Keurig’s attempt at a single-serve espresso maker. It’s decent but pales in comparison to what Nespresso offers. The biggest reason is that Nespresso has espresso-specific capsules depending on what you want to brew:
- Ristretto (0.84 oz)
- Espresso (1.35 oz)
- Lungo (3.70 oz)
Keurig’s K-Cafe still uses the same K-Cups as the regular ol’ coffee makers. It’s not well-optimized and falls short of Nespresso.
Instead, Keurig focuses on single-serve coffee makers and has even introduced the Keurig K-Duo, which brews both single cups of coffee and full pots up to 60 oz.
Keurig K-Duo Plus Single-Serve & Full Carafe Coffee Maker Keurig's newest coffee maker takes its single-serve game to the next level. Brew 6-12 oz single cups or a full 60 oz pot in the K-Duo's thermal carafe. Something for the whole family!
There’s no clear-cut winner between these two companies — it depends upon your preferences — but these are my favorites from each:
Check out our complete guides to both Nespresso and Keurig. If you have a question about any Nespresso or Keurig model, the answer is there.
- Compare 61 Different Keurig Models: The Web’s ULTIMATE Guide
- Best Nespresso Machine: A Look At All 17 Models
Nespresso vs Keurig: Who Wins?
Let’s dig much deeper and look at these two giants across the most important categories:
- Cost to Purchase
- Cost per Serving
- Ease of Cleaning
- Quality, Durability & Reliability
- Recycling & Impact to Environment
- The Verdict
Cost To Purchase | Winner: Keurig
Nespresso machines have a slightly higher initial cost to purchase, typically ranging from $150-$300 depending on the machine.
Keurig has many more different models than Nespresso but most are priced in the $75-$250 range.
Cost Per Serving | Winner: Keurig
My daily caffeine habit — that totally isn’t a problem, I can stop whenever I want! — is expensive.
Did You Know? If you buy a $4 coffee every day you’d spend $1,460 per year at your local coffee shop.
That’s a ton. How does it compare to the cost per serving for Nespresso vs Keurig?
Nespresso machines use either OriginalLine or VertuoLine capsules, depending on the machine you purchase. In general, these are the costs per capsule for Nespresso brewers:
VertuoLine machines use a capsule-scanning system that prevents the use of third-party capsules, but OriginalLine machines don’t. As a result, there are plenty of cheaper alternatives to Nespresso OriginalLine capsules.
Remember: OriginalLine brewers only brew espresso whereas VertuoLine brewers make both espresso and coffee. However, you can make a perfectly delicious Americano with your OriginalLine brewer by topping the espresso off with hot water and getting oh-so-close to a cup of coffee.
Keurig brewers have a lower cost of ownership. Like Nespresso machines, there’s more than one type of Keurig pod. In fact, there are 5:
- K-Cup: $0.35-$0.65 per pod
- K-Mug: $1.40-$1.60 per pod
- K-Vue: $0.85-$1.10 per pod
- K-Carafe: $1.75-$2.25 per pod
- Rivo: $0.85-$1.40 per pod
To make this info easier to digest, here’s a table:
|Capsule or Pod||Cost, 1 Serving||Cost, 365 Servings||Savings Over Coffee Shop|
Note: All prices and estimates above subject to change; “Cost, 365 Servings” calculated using most common mid-point of “Cost, 1 Serving” price range
Update: Keurig now only supports its K-Cup coffee makers. The company discontinued every model that uses K-Mug, K-Vue, K-Carafe, or Rivo pod. Instead, every Keurig uses K-Cups, including the K-Cafe for lattes and cappuccinos. The exception is the K-Duo, which brews 60 oz pots and lets you use ground coffee in a traditional filter basket.
Look at those annual savings! Of course, all savings are compared to an average $4.00 cup of coffee or espresso at your local coffee shop, and with some pods you’ll get more volume. It’s not a perfect table, but these are the take-home messages:
- All capsules and pods will save you a bundle over a daily coffee at your local coffee shop
- K-Cups will save you around $75 per year compared to Nespresso OriginalLine Americanos
- K-Cups will save you around $325 per year compared to Nespresso VertuoLine coffees
It should be noted that you can drive down the cost per serving by using one of the available reusable pods offered by each company:
- Nespresso: reusable capsule compatible with OriginalLine brewers
- Nespresso: foil lids to reuse capsules, meant for VertuoLine brewers
- Keurig: My K-Cup reusable K-Cup pod (check your model) to get the compatible pod
- Keurig: Vue model pod adapter for K-Cup pods and coffee grounds
- Keurig: K-Carafe reusable pod
With these methods you only have the initial investment of the reusable pod and can then buy whatever whole bean or ground coffee you like. The cost per serving depends on two factors:
- Cost per unit weight of the coffee you enjoy
- How much of said coffee you use
(I just ordered myself some 100% Kona coffee for $40 per pound. No matter what you compare that to, it’s an expensive cup.)
Performance | Winner: Nespresso
Performance comes down to a few different sub-categories:
- Available features
- How well those features work
- Ease of use
- Quality of coffee
That last one — quality of coffee — also could have found its way into the Quality, Durability & Reliability section below, but how can you judge how well a machine performs without looking at the final product it creates?
Nespresso machines are primarily European-style espresso makers, though VertuoLine brewers also have the ability to brew a full-sized coffee.
Because the size of a single serving is a few ounces of espresso, Nespresso machines don’t have large water reservoirs like Keurig machines — they range from 24-40 oz. If you want to top your espresso off with hot water to make an Americano, you’ll be refilling your reservoir every 4-6 servings.
Nespresso machines also lack a lot of the flashy functionality the top-of-the-line Keurig brewers boast:
- Color touch LCD display
- Programmable clock and Auto-On
- Temperature control
- Brew strength control
- 80+ oz water reservoir
- Water filter
And let’s not forget the stuff you’re brewing. If Keurig’s wide range of licensed (and unlicensed) offerings were Pod Planet, the Nespresso equivalent would merely be Capsule County. Coffee, tea, hot cocoa — Keurig just has more pod variety.
However, Nespresso brewers make up for those shortcomings with a few very important features:
- Come with built-in or hand-pump frothers, which actually work
- An awesome, easy-to-use custom size selector
- Generally a smaller counter top footprint
- Sleeker design (personal preference)
- They brew a better cup of coffee
Obviously, the features vary by model but those are the standouts for me.
In the end, Nespresso espresso machines are more compact, look better, are a little easier to use and consistently produce a richer, better cup of coffee.
Ease of Cleaning | Winner: Nespresso
Neither Nespresso nor Keurig machines are particularly difficult to clean. Regardless of the brand you choose, you’ll need to do the following:
- Wipe down the exterior with a non-abrasive cloth or sponge
- Remove the detachable components and wash in the sink
- De-scale every 3-6 months with de-scaling solution or water/vinegar mixture (to clean up calcium deposits)
It’s a close call here, but ultimately Nespresso gets the edge for 2 reasons:
- Nespresso machines come with a de-scaling mode designed for optimal internal cleaning
- Keurig’s pod assembly with entry and exit needles clogs more easily and is a little more finicky
Quality, Durability & Reliability | Winner: Nespresso
Nespresso won a tight contest in our Ease of Cleaning category, but it’s a landslide here. It all comes down to this simple table:
|Brand||Country of Manufacturer||Length of Warranty|
For quality, durability and reliability, you get what you pay for.
Keurig’s brewers are made of a lighter plastic while Nespresso’s Swiss-made machines are made of thicker plastic with metallic-plated exteriors. They’re denser, heavier, and sturdier.
Even better, my supplemental research continuously turns up Nespresso users who rave about the longevity of their espresso makers while Keurig users tend to report more issues more frequently.
And should an issue arise with your Nespresso, you can always fall back on their 2 year warranty.
Game. Set. Match.
Recycling & Impact to Environment | Winner: Nespresso
Single-serve coffee pods are not good for the environment. According to an article by The Atlantic, “best estimates say the Keurig pods buried in 2014 would actually circle the Earth…more than 12 [times].”
If you’re going to own a pod coffee machine, you’re going to have to be OK with being part of the problem.
But that doesn’t mean all pod coffee companies are equally bad for the environment.
Keurig announced they’re working to create a fully recyclable version of their famous K-Cup, but they don’t think it’ll be ready until 2020.
Nespresso is already trying to do its part through their Ecolaboration Program. (Bonus points for a catchy name.) They’ve set up capsule recycling stations around Canada with the goal of recycling 75% of sold capsules. The company encourages customers to collect their used capsules in a special recycling bag to be returned to a Nespresso boutique for collection.
Though the recycling process takes place in Canada, they have set up a recycling program for US-based customers. According to Nespresso, capsules can be returned to any of the following:
- Collection points in Nespresso boutiques
- TerraCycle collection points in retail partner locations around the US
- Via UPS through Nespresso’s mail-back program in the continental 48 states
Retail partners include Sur La Table and Williams-Sonoma. You can click here to find a participating location near you.
Nespresso vs Keurig: The Verdict | Winner: Nespresso
A quick recap of how we got here:
- Cost to Purchase: Keurig
- Cost Per Serving: Keurig
- Performance: Nespresso
- Ease of Cleaning: Nespresso
- Quality, Durability & Reliability: Nespresso
- Recycling & Impact to Environment: Nespresso
I think Nespresso is the superior brand despite their relatively minuscule share of the United States market, but for most consumers the choice will come down to cost versus performance:
- Nespresso is the better manufacturer with the better product
- Keurig’s machines are less expensive both to purchase and operate daily
But this analysis only looks at the macro-level decision of Nespresso vs Keurig. Within each brand there are different classes of brewers that offer varying functionality for a range of prices.
Now I want to hear from you.
- Did you decide between Nespresso and Keurig?
- Have you used both?
- Which do you think wins this head-to-head battle?